How can estate agents benefit from SEO?

Search engine optimisation for estate agents is nowadays more important than ever and it is necessary for every estate agency to understand the true meaning of SEO as well as the potential it creates for every business.

In today’s UK property competitive market, SEO is more important than ever. Search engines serve millions of users per day looking selling or buying houses, answers to their questions or for solutions to their problems.

Search engine optimisation is essential because the majority of search engines users are more likely to click on one of the top 5 suggestions in the results pages (SERP’S), so to take advantage of this and gain visitors or landlords to your estate agency website, you need to be in the top positions.